Category Archives for Inbound Marketing

3 Content Scheduling Frameworks To Rock Your Content Marketing

Whatever approach to content marketing you take you will need a strategy, a framework if you will, to guide your content planning and in this post I want to share with you 3 such frameworks. I personally I lean more towards using the 411 content marketing rule, but each to their own. I say ‘lean […]

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Email Marketing: 13 Tested and Proven Ways to Build Your Subscriber List

A list of engaged subscribers is one of the most effective and reliable marketing resources you can own. A good list so valuable that it can’t be bought. Why? Because when subscribers sign up for your list, they’re signing up to hear from you and your company. Email subscribers have to be earned. What are […]

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11 Marketing Ideas For Local Business Owners

Running a local business is hard. Your potential market is smaller, your competition from large shopping centres & superstores is obvious and of course, online commerce is fierce. But all that said it doesn’t mean running a successful high street business is impossible, on the contrary, the combined annual turnover of SMEs was £1.8 trillion, […]

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Optimal Image Size For Facebook Ads (works for Twitter Cards also)

After running literally hundreds of promotions on social media over the years (paid & earned) we wanted to share this time saver tip with you. Knowing this will mean you’ll stop going round and round looking for the optimal image size for Facebook. Facebook now offer up a mind-boggling array of image options and sizes […]

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